Understanding customer needs is extremely critical to develop a successful product. During my first week at one of the companies I previously worked at, the Director of Development at that time asked me “Here is the product we developed, could you please let us know what the value of it is to our customers?” Yes, [...]
Browsing Posts tagged Product Management
Couple of weeks ago, I attended an event where Pragmatic Marketing’s Steve Johnson was the speaker. It was a very interactive conversation and Steve asked the attendees a question while discussing win/loss analysis – “if you asked your sales people, what is the biggest reason for their losses, what would they answer?”, the attendees [...]
On Tuesday, June 14th, I led the BPMA Executive Council event which brings together several product management and product marketing professionals and executives from the New England area. This event was part of the BPMA mentorship program, where key topics relevant to product managers are discussed in small groups. Here are some highlights of the [...]
