360° Biz Blog

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Browsing Posts tagged Product Management

This is the career related topic we discussed at the kickoff event of the 2012 BPMA Executive Council. We usually discuss one Marketing or Product Management related topic and one career related topic at our executive meetings. We have several reputable executives in our council and these points were based on all our personal experiences. Going the [...]

Last week we kicked off the 2012 BPMA Executive Council with a group of 26 highly qualified and accomplishment executives and product managers from ~24 different companies.  As always, we had a great discussion on topics related to product management and career growth. One of the interesting topics we discussed was the impact of social [...]

So, what do you think? Can one person really make a difference in your career? If you’re like most people, your answer was no.  You are probably wrong.  If you can find the right mentor for you, the difference they can make in your career is huge and their impact on your professional life will be invaluable. [...]

Understanding customer needs is extremely critical to develop a successful product. During my first week at one of the companies I previously worked at, the Director of Development at that time asked me “Here is the product we developed, could you please let us know what the value of it is to our customers?” Yes, [...]

  Couple of weeks ago, I attended an event where Pragmatic Marketing’s Steve Johnson was the speaker. It was a very interactive conversation and Steve asked the attendees a question while discussing win/loss analysis – “if you asked your sales people, what is the biggest reason for their losses, what would they answer?”, the attendees [...]

On Tuesday, June 14th, I led the BPMA Executive Council event which brings together several  product management and product marketing professionals and executives from the New England area. This event was part of the BPMA mentorship program, where key topics relevant to product managers are discussed in small groups. Here are some highlights of the [...]